Brand Impresonation
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Spot the Difference: Domain Twists
Sometimes all it takes is a tiny domain twist, one extra letter, to fool a busy finance rep into sending $50,000 to cybercriminals.
Cybercriminals know that most of us read with a “mental autocorrect” on, meaning our eyes can skip right over small changes in domain names. To show you just how easy it is to get tricked, here’s a little “spot the difference” game. Look at each pair below and see if you can spot the real versus the imposter. Some will be obvious; others might fool you at first glance!
-
amɑzon.com
vs.
amazon.com
- Fake twist: Replacing the letter “a” with a similar-looking character from another alphabet.
-
go0gle.com
vs.
google.com
- Fake twist: Swapping the letter “o” for the digit “0.”
-
mıcrosoft.com
vs.
microsoft.com
- Fake twist: Inserting a Turkish “ı” (without the dot) instead of a standard “i.”
-
netflx.com
vs.
netflix.com
- Fake twist: Simply removing one letter (“i”).
-
faceboook.com
vs.
facebook.com
- Fake twist: Adding an extra “o” in the middle.
-
linkedn.com
vs.
linkedin.com
- Fake twist: Dropping the “i” to make it appear the same at first glance.
-
paypa1.com
vs.
paypal.com
- Fake twist: Replacing the letter “l” with the digit “1.”
-
twittter.com
vs.
twitter.com
- Fake twist: Adding an extra “t.”
-
appIe.com
vs.
apple.com
- Fake twist: Using a capital “I” in place of a lowercase “l.”
-
youtubе.com
vs.
youtube.com
- Fake twist: Replacing “e” with a Cyrillic “е” (looks almost identical but is a different character).